Retail therapy, reimagined.
Private, one-to-one support from someone still doing this work herself. I know the itch. Mid-scroll. Mid-stress. Mid-boredom. The "yes" that feels like relief, and the guilt right after.
"Not a course. Not a group. Direct access to Dara."
Bring me the urge, the cart, the screenshot, the sale countdown, the thing you're convinced will fix the day. There's no preset curriculum. We start with what's happening in your life right now and find your next right move, together.
Start free
A 15-minute intro call. No prep, no pressure. Tell me what's bringing you here, and decide afterward whether you want to continue.
Meet 1:1
Focused 40-minute video sessions built around your patterns, triggers, and the purchases that keep pulling you back.
Pause in real time
Send a message whenever the urge hits. I reply within a business day, usually sooner.
Whatever is taking up space right now.
The cart confessional
Bring the open cart, saved item, screenshot or sale countdown. We'll identify what the purchase is promising, and whether it can deliver.
The return window
For the guilt, hidden package, tags still attached or return you keep avoiding. Make a plan before the deadline passes.
The trigger map
Untangle the stress, boredom, celebration, comparison or scarcity language that reliably sends you shopping.
The haul halt
Planning a major shopping haul, or already halfway through one? Pause before the next checkout. We'll look at what's driving the momentum and decide what, if anything, should actually come home.
Choose the support you need.
Every call is private and held on Zoom. Start free, book help with one immediate situation, or work with me weekly for as long as the support is useful. Three clear ways to begin. No long-term contract.
Free intro call
A relaxed Zoom conversation to talk about what's bringing you here, answer questions and see if this feels like the right fit.
Book your introThe purchase pause
One private 40-minute Zoom session for a purchase, trigger or difficult week, plus seven days of brief text accountability.
Book the pauseFour weeks of support
Four weekly 40-minute Zoom sessions plus text accountability throughout. Renew only if you want to continue. No long-term contract.
Book four weeksPrices in US dollars. Text support, clearly defined: message when the urge hits, not after the package arrives. I reply within a business day, usually sooner. Texting is brief accountability between sessions, not continuous live messaging, therapy, or emergency support.
I spent 20+ years inside the fashion machine. Then it nearly broke me.
I know what it's like to have a career, a marriage, and a life that looks fine from the outside while shopping quietly takes over. This work grows from that experience, and the tools that helped me interrupt it. I'm not cured. I'm not done. I'm still practicing everything I'm about to walk you through.
I'm not a therapist or financial adviser. I've lived this, not studied it. If you need clinical, crisis, or financial treatment, I'll point you toward qualified support.
Read my storyFAQ
What happens on the free intro call?
Fifteen minutes, no pressure. We'll talk about what's bringing you here, and I'll answer your questions. You decide afterward if you want to book a full session.
How many sessions do I need?
That's up to you. Some people come for one session before a big decision or a rough week; others book several to work through a longer pattern. There's no set program.
Is this therapy?
No. I'm not a therapist, and this is not a substitute for mental-health, crisis, addiction-treatment, or financial care.
Do I need to have tried a no-spend challenge?
Not at all. You don't need experience or special vocabulary, only an interest in understanding your spending patterns.
What is the cancellation policy?
Please cancel or reschedule at least 24 hours before your scheduled session. Cancellations made with less than 24 hours' notice and missed appointments are charged in full and are not refundable.
Old habits. New rules.
See the Golden Goose sneakers? New. Unworn. Still tagged. Call it a wardrobe reality check, in real time. One item per customer. No Buy Now, Pay Later. If you can't pay today, it's not coming home today.